Global Meetings and Exhibitions
Global Meetings and Exhibitions
;
John Wiley & Sons Inc
10/2006
288
Dura
Inglês
9780471699408
694
Descrição não disponível.
Series Editor Foreword. Foreword. Preface. Acknowledgements. Chapter 1. Fundamentals of Meetings, Conventions and Exhibitions. Chapter 2. Deciding Factors. Chapter 3. Destination Assessment. Chapter 4. Organizing and Hosting International Events. Chapter 5. Managing Currency and Finances. Chapter 6. Program Planning and Development. Chapter 7. Cultural Consideration. Chapter 8. Marketing the Event. Chapter 9. International Contracts and Legalities. Chapter 10. Implementing the Meeting Plan. Chapter 11. Global Exhibitions. Chapter 12. On-Site Operations. Chapter 13. Preparing for Travel Abroad. Chapter 14. Safety and Security. Chapter 15. Event Technology. Appendix 1: Major Meeting Industry Associations and Organizations. Appendix 2: Meeting Software and Services. Appendix 3 Checklist. Appendix 4: Criteria for Venue Selection. Appendix 5: Sample Quiz. Appendix 6: Program Guidelines for Global Meetings. Appendix 7: Guidelines for Hosting International Visitors. Appendix 8:Glossary of International Financial Terms.. Appendix 9: Sample Schedules. Appendix 10: Budget Worksheet. Appendix 11: Forms. Appendix 12: Case Studies. Index.
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Series Editor Foreword. Foreword. Preface. Acknowledgements. Chapter 1. Fundamentals of Meetings, Conventions and Exhibitions. Chapter 2. Deciding Factors. Chapter 3. Destination Assessment. Chapter 4. Organizing and Hosting International Events. Chapter 5. Managing Currency and Finances. Chapter 6. Program Planning and Development. Chapter 7. Cultural Consideration. Chapter 8. Marketing the Event. Chapter 9. International Contracts and Legalities. Chapter 10. Implementing the Meeting Plan. Chapter 11. Global Exhibitions. Chapter 12. On-Site Operations. Chapter 13. Preparing for Travel Abroad. Chapter 14. Safety and Security. Chapter 15. Event Technology. Appendix 1: Major Meeting Industry Associations and Organizations. Appendix 2: Meeting Software and Services. Appendix 3 Checklist. Appendix 4: Criteria for Venue Selection. Appendix 5: Sample Quiz. Appendix 6: Program Guidelines for Global Meetings. Appendix 7: Guidelines for Hosting International Visitors. Appendix 8:Glossary of International Financial Terms.. Appendix 9: Sample Schedules. Appendix 10: Budget Worksheet. Appendix 11: Forms. Appendix 12: Case Studies. Index.
Este título pertence ao(s) assunto(s) indicados(s). Para ver outros títulos clique no assunto desejado.
