Hospitality Sales
-15%
portes grátis
Hospitality Sales
A Marketing Approach
Shaw, Margaret; Morris, Susan V.
John Wiley & Sons Inc
09/1999
352
Dura
Inglês
9780471296799
15 a 20 dias
770
Descrição não disponível.
SETTING THE STAGE.
Introduction to Sales and Marketing.
The Marketing Communication Mix.
THE PLAYERS.
Hospitality Customers: The Buyers.
Hospitality Businesses: The Suppliers.
Hospitality Businesses: More Suppliers.
PERSONAL SELLING AND SALES MANAGEMENT.
Personal Selling: The Sales Process.
Personal Selling: The Delivery.
Sales Management.
Sales and Technology: Part A Management and Operations.
Sales and Technology: Part B The Hospitality Customer.
INTERMEDIARIES AND PARTNERSHIPS.
Intermediaries.
Hospitality Partnerships.
Glossary.
Index.
Introduction to Sales and Marketing.
The Marketing Communication Mix.
THE PLAYERS.
Hospitality Customers: The Buyers.
Hospitality Businesses: The Suppliers.
Hospitality Businesses: More Suppliers.
PERSONAL SELLING AND SALES MANAGEMENT.
Personal Selling: The Sales Process.
Personal Selling: The Delivery.
Sales Management.
Sales and Technology: Part A Management and Operations.
Sales and Technology: Part B The Hospitality Customer.
INTERMEDIARIES AND PARTNERSHIPS.
Intermediaries.
Hospitality Partnerships.
Glossary.
Index.
Este título pertence ao(s) assunto(s) indicados(s). Para ver outros títulos clique no assunto desejado.
salesprinciples; leader; techniques; key; hospitality; art; science; telling potential; product; customers; thats right; price; organizations; instruction; approach; strategies; indepth; provides; leading; concepts; book; crucial; resource
SETTING THE STAGE.
Introduction to Sales and Marketing.
The Marketing Communication Mix.
THE PLAYERS.
Hospitality Customers: The Buyers.
Hospitality Businesses: The Suppliers.
Hospitality Businesses: More Suppliers.
PERSONAL SELLING AND SALES MANAGEMENT.
Personal Selling: The Sales Process.
Personal Selling: The Delivery.
Sales Management.
Sales and Technology: Part A Management and Operations.
Sales and Technology: Part B The Hospitality Customer.
INTERMEDIARIES AND PARTNERSHIPS.
Intermediaries.
Hospitality Partnerships.
Glossary.
Index.
Introduction to Sales and Marketing.
The Marketing Communication Mix.
THE PLAYERS.
Hospitality Customers: The Buyers.
Hospitality Businesses: The Suppliers.
Hospitality Businesses: More Suppliers.
PERSONAL SELLING AND SALES MANAGEMENT.
Personal Selling: The Sales Process.
Personal Selling: The Delivery.
Sales Management.
Sales and Technology: Part A Management and Operations.
Sales and Technology: Part B The Hospitality Customer.
INTERMEDIARIES AND PARTNERSHIPS.
Intermediaries.
Hospitality Partnerships.
Glossary.
Index.
Este título pertence ao(s) assunto(s) indicados(s). Para ver outros títulos clique no assunto desejado.