Managing Innovation
-15%
portes grátis
Managing Innovation
Integrating Technological, Market and Organizational Change
Tidd, Joe; Pavitt, Keith; Bessant, John
John Wiley and Sons Ltd
12/2001
464
Mole
Inglês
9780471496151
0471496154
15 a 20 dias
690
Written in a comprehensive manner, this edition of "Managing Innovation" includes coverage of research on managing the process of bringing new ideas into use which could result in the development of new products and the introduction of new systems or methods.
Preface. About the Authors. PART I: MANAGING FOR INNOVATION. 1. Key Issues in Innovation Management. 2. Innovation as a Management Process. PART II: TAKING A STRATEGIC APPROACH. 3. Developing the Framework for an Innovation Strategy. 4. Positions: The National and Competitive Environment. 5. Paths: Exploiting Technological Trajectories. 6. Processes: Integration for Strategic Learning. PART III: ESTABLISHING EFFECTIVE EXTERNAL LINKAGES. 7. Learning from Markets. 8. Learning through Alliances. PART IV: BUILDING EFFECTIVE IMPLEMENTATION MECHANISMS. 9. Managing the Internal Processes. 10. Learning through Corporate Ventures. PART V: CREATING THE INNOVATIVE ORGANIZATION. 11. Building the Innovative Organization. 12. Creating Innovative New Firms. PART VI: ASSESSING AND IMPROVING INNOVATION MANAGEMENT PERFORMANCE. 13. An Integrative Approach To Innovation Management.Index.
Este título pertence ao(s) assunto(s) indicados(s). Para ver outros títulos clique no assunto desejado.
Written in a comprehensive manner, this edition of "Managing Innovation" includes coverage of research on managing the process of bringing new ideas into use which could result in the development of new products and the introduction of new systems or methods.
Preface. About the Authors. PART I: MANAGING FOR INNOVATION. 1. Key Issues in Innovation Management. 2. Innovation as a Management Process. PART II: TAKING A STRATEGIC APPROACH. 3. Developing the Framework for an Innovation Strategy. 4. Positions: The National and Competitive Environment. 5. Paths: Exploiting Technological Trajectories. 6. Processes: Integration for Strategic Learning. PART III: ESTABLISHING EFFECTIVE EXTERNAL LINKAGES. 7. Learning from Markets. 8. Learning through Alliances. PART IV: BUILDING EFFECTIVE IMPLEMENTATION MECHANISMS. 9. Managing the Internal Processes. 10. Learning through Corporate Ventures. PART V: CREATING THE INNOVATIVE ORGANIZATION. 11. Building the Innovative Organization. 12. Creating Innovative New Firms. PART VI: ASSESSING AND IMPROVING INNOVATION MANAGEMENT PERFORMANCE. 13. An Integrative Approach To Innovation Management.Index.
Este título pertence ao(s) assunto(s) indicados(s). Para ver outros títulos clique no assunto desejado.
