Six Immutable Laws of Mobile Business
Six Immutable Laws of Mobile Business
Sugai, Philip; Koeder, Marco; Ciferri, Ludovico
John Wiley & Sons Inc
01/2010
224
Mole
Inglês
9780471741466
15 a 20 dias
456
Preface xi
Acknowledgments xiii
Introduction xv
Chapter 1 Immutable Law No. 1: Value Over Culture 1
Chapter 2 Immutable Law No. 2: The Law of the Ecosystem 22
Chapter 3 Immutable Law No. 3: Mobility Empowers 58
Chapter 4 Immutable Law No. 4: The Value of Time Zones 91
Chapter 5 Immutable Law No. 5: Mobile-Specific Business Models are Essential 106
Chapter 6 Immutable Law No. 6: The Future is Simplexity 134
Chapter 7 Parting Thoughts 174
Bibliography 189
Index 191
Preface xi
Acknowledgments xiii
Introduction xv
Chapter 1 Immutable Law No. 1: Value Over Culture 1
Chapter 2 Immutable Law No. 2: The Law of the Ecosystem 22
Chapter 3 Immutable Law No. 3: Mobility Empowers 58
Chapter 4 Immutable Law No. 4: The Value of Time Zones 91
Chapter 5 Immutable Law No. 5: Mobile-Specific Business Models are Essential 106
Chapter 6 Immutable Law No. 6: The Future is Simplexity 134
Chapter 7 Parting Thoughts 174
Bibliography 189
Index 191