"This Business has Legs"
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"This Business has Legs"
How I Used Infomercial Marketing to Create the $100,000,000 Thighmaster Craze: An Entrepreneurial Adventure Story
Bieler, Peter; Costas, Suzanne
John Wiley & Sons Inc
06/1996
224
Mole
Inglês
9780471147497
15 a 20 dias
322
Descrição não disponível.
Introduction 1
1. A Hollywood Adventure 9
2. Hat in Hand 35
3. An Irresistible Product 59
4. Shooting Suzanne 83
5. A Virtual Start Up 105
6. Ambushed 125
7. $100,000,000 151
8. A Cultural Icon 167
Epilogue 177
Peter's Time Line 185
Index 193
1. A Hollywood Adventure 9
2. Hat in Hand 35
3. An Irresistible Product 59
4. Shooting Suzanne 83
5. A Virtual Start Up 105
6. Ambushed 125
7. $100,000,000 151
8. A Cultural Icon 167
Epilogue 177
Peter's Time Line 185
Index 193
Este título pertence ao(s) assunto(s) indicados(s). Para ver outros títulos clique no assunto desejado.
rehabilitation; monk; faded; scandinavian; television; device; wouldbe; america; pitch; convince; alone; price; worth; strategy; admission; brown; business; life; coauthor; special; network bnn; correspondent; news; customers; time; first; whole
Introduction 1
1. A Hollywood Adventure 9
2. Hat in Hand 35
3. An Irresistible Product 59
4. Shooting Suzanne 83
5. A Virtual Start Up 105
6. Ambushed 125
7. $100,000,000 151
8. A Cultural Icon 167
Epilogue 177
Peter's Time Line 185
Index 193
1. A Hollywood Adventure 9
2. Hat in Hand 35
3. An Irresistible Product 59
4. Shooting Suzanne 83
5. A Virtual Start Up 105
6. Ambushed 125
7. $100,000,000 151
8. A Cultural Icon 167
Epilogue 177
Peter's Time Line 185
Index 193
Este título pertence ao(s) assunto(s) indicados(s). Para ver outros títulos clique no assunto desejado.
