Market Research Methods in the Sports Industry
Market Research Methods in the Sports Industry
Managing Sports Brands
Seric, Neven; Ljubica, Jasenko
Emerald Publishing Limited
04/2025
232
Dura
9781837534470
Pré-lançamento - envio 15 a 20 dias após a sua edição
Descrição não disponível.
Chapter 1. Introduction
Chapter 2. Motives for Market Research in the Sports Industry
Chapter 3. Simple Market Research in the Sports Industry
Chapter 4. Secondary Data in Market Research in the Sports Industry
Chapter 5. Exploratory Research in the Sports Industry
Chapter 6. Descriptive Research in the Sports Industry
Chapter 7. Primary Data in Market Research in the Sports Industry
Chapter 8. Qualitative Market Research in the Sports Industry
Chapter 9. Field Implementation of Market Research in the Sports Industry
Chapter 10. Analysis of the Market Research Results in the Sports Industry
Chapter 2. Motives for Market Research in the Sports Industry
Chapter 3. Simple Market Research in the Sports Industry
Chapter 4. Secondary Data in Market Research in the Sports Industry
Chapter 5. Exploratory Research in the Sports Industry
Chapter 6. Descriptive Research in the Sports Industry
Chapter 7. Primary Data in Market Research in the Sports Industry
Chapter 8. Qualitative Market Research in the Sports Industry
Chapter 9. Field Implementation of Market Research in the Sports Industry
Chapter 10. Analysis of the Market Research Results in the Sports Industry
Este título pertence ao(s) assunto(s) indicados(s). Para ver outros títulos clique no assunto desejado.
Leisure; Sports Management; Sports Marketing; Descriptive Research; Qualitative Market Research; Sports Brands
Chapter 1. Introduction
Chapter 2. Motives for Market Research in the Sports Industry
Chapter 3. Simple Market Research in the Sports Industry
Chapter 4. Secondary Data in Market Research in the Sports Industry
Chapter 5. Exploratory Research in the Sports Industry
Chapter 6. Descriptive Research in the Sports Industry
Chapter 7. Primary Data in Market Research in the Sports Industry
Chapter 8. Qualitative Market Research in the Sports Industry
Chapter 9. Field Implementation of Market Research in the Sports Industry
Chapter 10. Analysis of the Market Research Results in the Sports Industry
Chapter 2. Motives for Market Research in the Sports Industry
Chapter 3. Simple Market Research in the Sports Industry
Chapter 4. Secondary Data in Market Research in the Sports Industry
Chapter 5. Exploratory Research in the Sports Industry
Chapter 6. Descriptive Research in the Sports Industry
Chapter 7. Primary Data in Market Research in the Sports Industry
Chapter 8. Qualitative Market Research in the Sports Industry
Chapter 9. Field Implementation of Market Research in the Sports Industry
Chapter 10. Analysis of the Market Research Results in the Sports Industry
Este título pertence ao(s) assunto(s) indicados(s). Para ver outros títulos clique no assunto desejado.