Name of the Game
Name of the Game
The Business of Sports
Gorman, Jerry; Calhoun, Kirk
John Wiley & Sons Inc
03/1994
296
Mole
Inglês
9780471594239
15 a 20 dias
460
Descrição não disponível.
ROOTS OF THE SPORTS BUSINESS, OR HOW WE GOT TO WHERE WE ARETODAY.
Baseball.
Football.
The Second Generation.
The Legacy.
WHAT PAYS THE BILLS?.
TV 1--Birth of a Giant.
TV 2--Growth to Success and Trouble.
Radio, First and Always.
Through the Turnstiles.
While the Games Play On.
Far from the Madding Crowd.
WHERE THE MONEY GOES.
Star Struck.
Building Blocks of Dreams.
The Nuts and Bolts of Sports.
EXPANSION.
Probing the X Factor.
FAN EQUITY.
A Business Lesson.
Bibliography.
Index.
Baseball.
Football.
The Second Generation.
The Legacy.
WHAT PAYS THE BILLS?.
TV 1--Birth of a Giant.
TV 2--Growth to Success and Trouble.
Radio, First and Always.
Through the Turnstiles.
While the Games Play On.
Far from the Madding Crowd.
WHERE THE MONEY GOES.
Star Struck.
Building Blocks of Dreams.
The Nuts and Bolts of Sports.
EXPANSION.
Probing the X Factor.
FAN EQUITY.
A Business Lesson.
Bibliography.
Index.
Este título pertence ao(s) assunto(s) indicados(s). Para ver outros títulos clique no assunto desejado.
business; today; bills; tv birth; tv growth; turnstiles; games play; crowd; madding; money; dreams; blocks; bolts; factor
ROOTS OF THE SPORTS BUSINESS, OR HOW WE GOT TO WHERE WE ARETODAY.
Baseball.
Football.
The Second Generation.
The Legacy.
WHAT PAYS THE BILLS?.
TV 1--Birth of a Giant.
TV 2--Growth to Success and Trouble.
Radio, First and Always.
Through the Turnstiles.
While the Games Play On.
Far from the Madding Crowd.
WHERE THE MONEY GOES.
Star Struck.
Building Blocks of Dreams.
The Nuts and Bolts of Sports.
EXPANSION.
Probing the X Factor.
FAN EQUITY.
A Business Lesson.
Bibliography.
Index.
Baseball.
Football.
The Second Generation.
The Legacy.
WHAT PAYS THE BILLS?.
TV 1--Birth of a Giant.
TV 2--Growth to Success and Trouble.
Radio, First and Always.
Through the Turnstiles.
While the Games Play On.
Far from the Madding Crowd.
WHERE THE MONEY GOES.
Star Struck.
Building Blocks of Dreams.
The Nuts and Bolts of Sports.
EXPANSION.
Probing the X Factor.
FAN EQUITY.
A Business Lesson.
Bibliography.
Index.
Este título pertence ao(s) assunto(s) indicados(s). Para ver outros títulos clique no assunto desejado.