Competitor Analysis
-15%
portes grátis
Competitor Analysis
Turning Intelligence into Success
Jenster, Per V.; Hussey, David
John Wiley & Sons Inc
11/2000
296
Mole
Inglês
9780471499916
15 a 20 dias
442
Descrição não disponível.
Series Foreword.
Preface.
About the Authors.
The Foundations for Competitor Analysis.
Attack, Defend or Collaborate?
Industry Analysis -
Key to Understanding the Competitive Arena.
Industry Analysis in Practice.
Using Critical Success Factors in Planning.
Understanding Competitors: Methods of Analysis.
Sources of Information for Competitor Analysis.
Competitor Analysis in Practice: A Case History.
Assessment of National Competitiveness: A European Example.
Organizing for Competitor Analysis.
The European Wine Industry.
The World Flavour Industry.
The West European Car Rental Industry.
Index.
Preface.
About the Authors.
The Foundations for Competitor Analysis.
Attack, Defend or Collaborate?
Industry Analysis -
Key to Understanding the Competitive Arena.
Industry Analysis in Practice.
Using Critical Success Factors in Planning.
Understanding Competitors: Methods of Analysis.
Sources of Information for Competitor Analysis.
Competitor Analysis in Practice: A Case History.
Assessment of National Competitiveness: A European Example.
Organizing for Competitor Analysis.
The European Wine Industry.
The World Flavour Industry.
The West European Car Rental Industry.
Index.
Este título pertence ao(s) assunto(s) indicados(s). Para ver outros títulos clique no assunto desejado.
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Series Foreword.
Preface.
About the Authors.
The Foundations for Competitor Analysis.
Attack, Defend or Collaborate?
Industry Analysis -
Key to Understanding the Competitive Arena.
Industry Analysis in Practice.
Using Critical Success Factors in Planning.
Understanding Competitors: Methods of Analysis.
Sources of Information for Competitor Analysis.
Competitor Analysis in Practice: A Case History.
Assessment of National Competitiveness: A European Example.
Organizing for Competitor Analysis.
The European Wine Industry.
The World Flavour Industry.
The West European Car Rental Industry.
Index.
Preface.
About the Authors.
The Foundations for Competitor Analysis.
Attack, Defend or Collaborate?
Industry Analysis -
Key to Understanding the Competitive Arena.
Industry Analysis in Practice.
Using Critical Success Factors in Planning.
Understanding Competitors: Methods of Analysis.
Sources of Information for Competitor Analysis.
Competitor Analysis in Practice: A Case History.
Assessment of National Competitiveness: A European Example.
Organizing for Competitor Analysis.
The European Wine Industry.
The World Flavour Industry.
The West European Car Rental Industry.
Index.
Este título pertence ao(s) assunto(s) indicados(s). Para ver outros títulos clique no assunto desejado.
